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Men's Weekly

New research shows Australians see influencers as major sources of misinformation

  • Written by Sora Park, Professor of Communication, News & Media Research Centre, University of Canberra

As consumption of traditional news continues to fall, audiences are turning to social media personalities and influencers for their information. These figures are increasingly shaping public debates.

But Australian news audiences are sceptical. More Australians believe social media influencers are a major misinformation threat than other sources,...

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